Unapologetic rules for game-changing entrepreneurs

March 1, 2011

John Mauldin’s Outside the Box column at InvestorsInsight.com includes the introduction (with the author’s permission) to Andy Kessler’s latest book,  Eat People and Other Unapologetic Rules for Game-Changing Entrepreneurs

The Wall Street Journal offered both a review and a video summary:

Mr. Kessler’s heroes are the “free radicals” who not only create wealth but improve the world by increasing everyone’s standard of living – the only (he argues) satisfactory definition of an economy:

Everything else from credit to money supply to quarterly earnings releases to minimum wages is just a tool or else a meaningless characteristic of an economy. Without that “increasing living standards” thing, you and I would still be living in caves, chasing squirrels and shoveling [crap]and dying young from minor infections.  Increasing standards of living doesn’t happen automatically. It’s not a gift from heaven. Someone has to invent the future

Yeah, sure, none of [the free radicals – e.g. Walton, Jobs, Carnegie, Rockefeller] discovered penicillin or cured polio. But these folks increased my standard of living, your standard of living, half the world’s standard of living, on par with any scientist or philanthropist. They created wealth for themselves, yes, but also for society as a whole, by making all of us more productive.

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